Course outcome
Practical business and personal development programme focused on enabling participants to start up a business. At the end of the programme participants will have the knowledge, skills and competencies to:
1. Start a business/become self employed
2. Generate and develop new business idea/s
3. Conduct market research as part of the programme under expert guidance and coaching to find the real “need” for the new product or service being launched
4. Access the relevant financial and non financial supports to start up a business
5. Build a network to sustain them and their business
6. Understand the mindset of an entrepreneur
7. Examine growth sectors and which one is right for start-up
8. Manage time & action planning
9. Conduct practical market research – Online & offline tools and action learning
10. Build a financial plan (Cash Flow Planning, Budgeting, Understanding start-up costs, Doing Accounts and Cloud Accounting, Pricing their Product/Service, Financial Statements for business and what they really mean)
11. Utilise eCommerce, mobile marketing and social media for start-ups (using Facebook, Google+ etc)
12. Understand how to fail fast, learn and get up again without going out of business
13. Understand insurance and relevant tax requirements and benefits for a start-up
14. Build a marketing plan (Research, Target Market/s, Product/Service, Competition, Marketing and Promotions Tools, Pricing, Positioning & Branding, Setting Budgets, Monitoring Results)
15. Create a website from scratch for a start up (how to do it, where to access funding for it or how to do it at low cost, best tools and tips for websites)
16. Build sales forecasts & learn how to really sell
17. Understand the requirement of the Health Safety & Welfare at Work Act.
18. Understand the importance of networking for start-ups and where and how to network
19. Understand life finances and financial education for life.
20. Understand the DSP Back To Work Enterprise Allowance
21. Build better habits
22. Utlisie technology for start-ups
23. Build an online business
24. Understand legal and tax issues affecting start up and small businesses including registering a business name etc.
25. Plan the operations of a small business
26. Pitch your business
27. Putting a business plan together
28. Demonstrate communication skills
29. Demonstrate customer service skills
