Helen is an artist, marketer, storyteller, and performer. She has been working across all these disciplines for 20 years and has been a co-founder of arts festivals and of Polish Theatre Ireland, Ireland’s first theatre serving the Polish community in Ireland. Helen specialises in content marketing and digital advertising as both a content creator and social media marketing manager.
Helen currently works in B2B marketing using account-based marketing strategies and is learning new approaches to sales-led marketing. She is very interested in using big brand strategies to help SMEs to get started and to scale-up online by increasing efficiencies of systems and being more creative. Helen also helps business owners in travel, arts and holistic industries with their marketing mindset, website strategies and with asset design.
She is also the founder and host of a community storytelling event called A Whirly Drift – An Evening of Song, Story and Poems in the Wicklow Mountains, where she lives with her family.
Helen has recently completed a SME Certificate in Business Management with Griffith College, adding to her other courses completed in Digital Marketing, International Sales and Marketing, Start Your Own Business and her BA (Hons) in Arts Management and Performance Art from De Montfort University, Leicester
Helen’s fantastic energy comes through loud and clear in her interactive and inclusive training style. She brings her knowledge and experience to the table for everyone’s benefit when taking you on your learning journey.